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Marketing Strategy Tips, Expert Advice,
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Let’s Talk About Website: The Rules of Clean Design
Clean design—have you heard about this? You’ve probably encountered this term, but what does it mean? In essence, clean design refers to...
Feb 9, 20242 min read


3-Step Formula to Create Engaging Content
Creating engaging content is crucial for any brand or individual looking to make a lasting impression on their audience. With so much...
Jan 30, 20243 min read


How to Find Keywords For Improved Instagram SEO
Instagram is a popular and powerful social media platform that is used for more than just sharing attractive pictures and connecting with...
Dec 18, 20233 min read


Don't Make These 5 Branding Mistakes
If there's one thing every business owner should be familiar with, it's the concept of branding. Branding is more than your company's...
Dec 12, 20232 min read


5 Steps to Creating a Great Call To Action (CTA)
So you've written the most important copy of your product—the copy that describes what it does and why it's great. You've edited and...
Aug 2, 20234 min read


Unleashing the Power of Words: A Practical Guide to Crafting Irresistible Website Copy
If you've ever tried to write an irresistibly compelling website copy, then you know how hard it can be. Not only do you have to come up...
Jul 24, 20235 min read


From Invisible to Unstoppable: Why SEO is Essential for Every Business
SEO allows you to rank higher in Google searches and have more organic (non-paid) traffic, which leads to increased sales.
Jun 26, 20233 min read


Social Media Advertising: Targeted Ads for Business Growth and Engagement
You've heard it said that social media is the best way to market your business. But even if you're not a natural when it comes to...
Jun 20, 20234 min read


Marketing Grants You Need To Apply For In 2023: The Canada Digital Adoption Program
We often think of grants as something that is given to non-profit organizations, charities or individuals who need help with a specific...
May 2, 20233 min read


How to create a messaging strategy that connects with your audience
For many businesses, messaging is the most important aspect of their marketing strategy. Messaging helps to define your brand, get your...
Mar 23, 20234 min read


4 marketing lessons from Emily In Paris
If you're a fan of the popular TV series Emily In Paris, you probably know that it's about a woman who goes to live in Paris for a year....
Feb 1, 20234 min read


Email Marketing To Drive Sales
You can use email marketing to drive sales by implementing seven specific strategies to create a win-win situation for both your business an
Jan 20, 20234 min read


The Importance of An Effective Marketing Strategy in 2023
An effective marketing strategy and plan answers that question by providing you with a baseline for measuring progress.
Jan 3, 20234 min read


How to Be the Brand People Will Remember
You've spent all your time planning and building your business, and it's time to let the world know about it. But how do you make sure that
Dec 14, 20224 min read


Digital Marketing Trends in 2023
Welcome to marketing 2023! The world is changing faster than ever before, and as marketers we need to keep up. Luckily for us, the past few
Dec 8, 20223 min read


Publishing & Social Media: A Marriage Made In Digital Heaven
Written by our very own: Gabriel Arias, PR Expert at Bub Marketing When managing your brand's social media pages, it can be tricky to...
Nov 11, 20226 min read


Thinking of Incorporating? Get 20% off with Bub Marketing and Ownr
In today's business world, it is more important than ever to be a legal entity. Luckily, getting incorporated is easier than ever thanks to
Oct 24, 20222 min read


How to Effectively Master Social Media Marketing
With so much noise on social media, it can be difficult to cut through the clutter and ensure that your content is seen by the people who...
Oct 19, 20224 min read


What are brand guidelines and why do you need them?
If you're a business owner, then you know that branding is key. Your brand is what sets your company apart from the competition and...
Oct 19, 20223 min read
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